Develop and execute email marketing campaigns, including newsletters, promotions, automated workflows, and transactional emails.

Segment audiences and personalize messaging to increase engagement and conversion rates.

Analyze campaign performance metrics such as open rates, click-through rates, and ROI; provide insights and recommendations for improvement.

Conduct A/B testing to optimize email subject lines, content, and design.

Ensure all emails comply with privacy regulations (e.g., GDPR, CAN-SPAM).

Collaborate with design and content teams to create visually appealing and compelling email templates.

Maintain and grow the email subscriber list, implementing strategies to reduce unsubscribes and spam complaints.